
Operation research, market research, motivational research helps to manger’s in various situations to make decision. Research has its special significance in solving various operational and planning problems of business and industry. The problem of big and small business industry, working condition, trade union activities, the problem of distribution are some areas where research activities are generally conducted.
Generally in the management there are four different stages i.e. analysis, planning, execution and control. In each of the mentioned stages decision making is involved. So research helps in all the above four stages. In Management area mainly 4 types of research are conducted.
- Policy Research: The purpose of policy research is related to the specific problem on which mangers needed more information.
- Managerial Research: Managerial research is related to the specific problem on which managers needed more information.
- Action Research: In normal situation of an organization too research is carried out and termed as action research. In this process data are collected and analyzed on their regular way. This types of research is designed to identify effective ways of dealing with problems in real world.
- Evaluation Research: Evaluation is the process of determining the value or worth of something. This research is related with policy research. To evaluate about the policies, condition of an organization etc. this types of research is done.
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