Functions of Communication in a Business Organization | Conflict Management Business ManiyaConflict Management Business Maniya

Tuesday, February 2, 2010

Functions of Communication in a Business Organization

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Communication in a Business OrganizationCommunication is the process of transfer message/ ideas/ notices in systematic ways. So that receivers understand what sender wants to make understand to receivers. In general language, communication is the exchange of information or message in between two or more than two persons. Communication plays vital role in direction, co-ordination and conflict management. A good manager should have capacity to flow message to related persons in required level.

There are different tasks of communication in organization. It plays effective role while operating managerial activities and solving intergroup conflict. Communication provides input to the members of organization to perform right work, in right time with right way. Its functions can be denoted as follows:

1. Information Flow: Organization can’t be operated without flow of information. In success of organization and regular operation of task, organization needs information. And communication provides all these information to related persons and places.

2. Helps to Management: All managerial activities and programmes are run by the help of information. For directing, controlling, co-coordinating, motivating, leading and other matters there must be communication.

3. Environmental Adoption: Organization must keep good relation with the factors of internal and external environment for success of organization. To keep information and make decision about factors of external environment like; society, shareholder, government, customer, agent, competitor etc, Communication plays vital role.

4. Increases Productivity: Productivity and communication are interrelated matter. Problem solving and persuasion play vital role to increase productivity. Required information for these two matters is obtained from communication. So that communication is important to increase productivity.

5. Promotes Cohesiveness: Communication not only flows the messages, it links the works and group members. In this way linkage makes the workers cohesiveness towards the organizational goals. So that, communication is needed to increase cohesiveness.
In this way, there are other many functions of communication like; Improve Human Relation, Solves Inter-Group Conflict, Emotion Expression, Control the Activities etc.

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